About us

Scenic view of the ocean at sunset with gentle waves and colorful clouds in the sky.

Designed in Perth, made in California

G’day! We’re two mates from Perth who decided to turn our love for the coast, good vibes and clean design into something amazing — and that’s how Swell Apparel was born.

What started as a few sketches over surf breaks turned into a brand that’s inspired by the ocean, sun, and the natural beauty of Western Australia.

Cheers for being part of our journey, and make sure to check us out on instagram and TikTok.